Modelling today has become one of the most sought after career options for youngsters in
India. This is one of the most thrilling as well as lucrative profession, it attracts males and females equally, though there was a time when females dominated the field. With the expansion of consumerism and media there has been a fabulous boost in the ad industry. This along with upsurge in fashion industry have made
modeling an attractive career option. It has generated a large and continuing demand for fresh faces and
personalities to launch and promote a variety of branded products or show a garment to its best advantage.
Modelling is, undoubtedly a glamorous field which offers tremendous opportunities to travel and meet various classes of people. Moreover once established it is a highly paid
job. Even with all these plus points it involves lot of hard work, dedication and perseverance to be successful in this field. It is a highly competitive and short- lived
career. Further, stress factor is high and the hours are erratic. The job also requires a lot of stamina and patience.
It is a profession where educational qualifications become insignificant and physical attributes and personal qualities assume importance.
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